How to Choose a Business Name Without Overthinking It

How do you choose a business name? Pick something simple, generic, and private. Then get back to work. That answer frustrates people. They want me to tell them the name […]
The 3 Best Businesses to Start From Scratch

People ask me all the time: if you lost everything tomorrow, what would you build first? I don’t have to think about it. I’d start a service-based business, a boring […]
How to Negotiate Your Worth as a Woman in Business

I don’t believe women get paid less because men get paid more. I’ve said that in International Women’s Day interviews for years. Fewer people invite me now because my answer […]
Should You Leave Your Kids an Inheritance?

Should you leave your kids an inheritance? I get this question all the time. Usually it comes from people who’ve built something real and finally ask the scary question: who […]
How to Run a Strategy Session That Closes

I love strategy sessions. I ran them back in 1996, before anybody called them strategy sessions. We just called it a free 30-minute session. Then the coaching industry grew up, […]
How to Create Your First Passive Income Stream

I make fun of the word “passive” all the time. Truly passive means you do nothing. I’ve never seen an asset reward that. So when people ask me how to […]
How Much of Your Income Should You Invest?

“How much of my income should I invest in stocks?” I get that question all the time. And it’s the wrong first question. The real question is how much of […]
How to Recover From a Financial Setback

Most people think wealthy people avoid financial setbacks. We don’t. We refuse to let one stop us. When a deal goes bad, broke folks play the blame game. It happened […]
Do You Have to Put LLC After Your Business Name?

Do you have to put LLC after your business name? On the legal entity, yes. On your brand, no. And that’s the part almost everyone gets wrong. People spend weeks […]