Go BIG on Customer Service

Who wears the customer service hat in your business? It’s an important question because every company, whether big or small, needs a solid customer service plan.

A small business can grow big based on great customer service. Don’t believe me? Then let me prove it to you. Let’s look at the differences in small business versus big business customer service.

B.Y.O.B. (Be Your Own Boss)

My best advice to anyone that wants to generate more income to get ahead in today’s world is to start a business, which I call a Cash Machine. You won’t […]

Need Business Financing?

You can start a business on a shoestring. Borrowing money isn’t a necessity and often times isn’t the smart thing to do. That’s why I don’t discuss it as much as some of you may wish. Okay. I understand. You need and deserve resources. But before I get into sources of funding for your business, let me clear up one very important thing.

There’s a big difference between good debt and bad debt.

Investing in your business is good debt. Buying that bright-shiny-object-you’ve-had-your-eye-on-for-a-while-but-weren’t-sure-you-should-indulge-in, represents bad debt. If it doesn’t do anything to contribute to your financial health in the near or distant future, that’s bad debt. A luxury that doesn’t help move you forward is not worth it, particularly when you’re building your business.

I’m not against financing. I’m simply against poor choices / bad decisions / short sightedness. Before you jump into business financing, think long and hard about it. And do your due diligence!

Here are sources of business financing:

5 Easy Steps to Effective Online Marketing

Do you think effective online marketing is difficult to learn? It doesn’t have to be. In fact, if you plan your learning, you can master it in a very short time.

Get started with these five easy steps:

Step 1: Choose Your Path

There are many systems and methods to use for effective online marketing. Some people focus on SEO, others on Joint Ventures and/or social networking, and still others focus on paid marketing. It doesn’t matter what you start with first. What’s most important is that you pick one system, method or tool to learn first and master it.

If you have a natural inclination towards one method, or if you already know one method pretty well, then use that method to start. Study a variety of different methods and decide on one that you want to learn first.

Step 2: Design a Four-Week Plan

The Power of Networking

Networking can easily turn a small business into a thriving business. It’s such an important growth strategy that many companies hire a networking expert to take charge of it for them. Networking is an excellent customer acquisition strategy that also brings financial results.

Got Social Media Marketing?

Whatever your “widget” is in business, you are first and foremost a marketer. You do realize that, right?

And since you’re a marketer, can I assume you have a strong social media strategy?

Why? Because smart marketers are taking advantage of the social media spaces to promote their businesses — and you should be, too.

Major brands market on social media. If major brands such as Coca-Cola, Harley-Davidson, Six Flags, Apple and Pizza Hut are using Facebook to reach their target markets, Facebook should definitely be a part of YOUR social media efforts.

Are you with me? Say yes and make it happen! (You knew I was going to say that, didn’t you.)

Learning about social networking is uppermost in the minds of most marketers. And that’s a good thing. Never stop learning.

According to a recent social media study…

You’ve Got to Close More Sales!

Why do so many people cringe when someone talks about selling? If you have a business, you’re in sales. If you want to make more money, you have to close more sales.

There’s no trick to closing more sales and there’s no secret.

Selling is simply getting a person emotionally and intellectually engaged in a result that’s good for them — and then getting them to take action. Does that sound like a bad thing? Does your product or service offer a result that’s good? Of course it does. Now all you need to do is get your prospect to take action!

Here are a few tips and strategies to help you do just that.

Start by Building a Connection

Building rapport and connection with your future clients is an essential part of being a great salesperson.

Top 3 Reasons Your Business Should Be On Twitter

While Twitter is a relatively new social media, it’s becoming more and more important in the business landscape. And having a well thought-out Twitter strategy is a necessity. What makes […]

Today’s Hot Business Ideas

What are the up and coming hot businesses to get into now and in the near future? Green and organic People are becoming much more aware of their impact of […]